Hi, I’m Ayushi! I’m a Designer turned self-taught Creative Solopreneur. I took the bold and scary move of making a career pivot and here I am, exactly where I should be, doing what I absolutely love!
I base my life’s philosophy on how sunflowers always tilt their heads towards the light as they grow. Even when the weather is dull and dreary, they still find the light. And that’s how l aim to live my life and the kind of positive impact l strive to leave in people’s lives!
My work is heavily influenced by my process and how I present my ideas to clients.
Tata Elxsi, Bangalore – UI/UX Designer January 2023 – April 2023
Re-invisioning ownership experience of a car.
Designed screens of HMI in car.
Did user research and competitive analysis of remote control app for HMI in car.
HopNob, Remote – UI/UX Designer August 2022 – October 2022
Designing HopNob’s App and learning about user perspective.
Researching User Experience.
Harsh Mann Luxury Consultancy, Remote – UI/UX Designer May 2022 – July 2022
Designing ROYCLAN’S website with more clear and easy user flow.
Researching about their Target Audience.
Infinique Marketing, Remote – Brand Designer August 2021 – March 2022
Working on their clients’ brand on a project basis.
Startup Titians, Remote – Graphic Designer January 2021 – March 2021
Making social media posts for Startup titans and for their clients.
Developing their brand through Branding.
Craft Cluster Documentationon Farrukkhabad ki Mohrein July 2021 – September 2021
Researched and documented Farrukkhabad ki Mohrein.
Learned about the process, cultural significance, and challenges the craft and Artisans face.
Inventive cafe, Remote – Graphic Designer August 2020 – October 2020
Making logos and building identities for their client’s brands.
Education
National Institute of Fashion Technology, Bachelor of Design – Fashion Communication July 2019 – May 2023
I learnt Branding, Photography, Visual Merchandising, Fashion styling, UI/UX.
Maharani Laxmi Bai Memorial Inter College, Intermediate – Mathematics & Science July 2016 – May 2018
Mathematics and Science was my major.
Pioneer Montessori High School, High School – Mathematics & Science July 2014 – May 2016
Mathematics and Science was my major.
Awards and Achievements
TATA ELXSI – Sustainability Digital Solution (UI/UX) (Worldwide Finalist) Link to the post
I made a chrome extension which will suggest alternative sustainable products while you are surfing internet on the basis of you carbon footprint.
IIT (BHU) Varanasi – Logo Re-Design (1st Ranker) Link to the post
I redesigned a logo for this competition and came first.
Bennett University – Logo Design (1st Ranker)
I designed a logo for this competition and came first.
Skills
Design
I specialized in UI / UX and branding. My core skills would be researching User experience and solving one problem, Prototyping, UI designing, developing assets for a particular brand.